Best Health Insurance Plans for Individuals in the U.S. (2025) Looking for the best health insurance in 2025? Whether you’re self-employed, unemployed, or simply shopping outside your employer’s plan — choosing the right coverage can protect both your health and your bank account. What Is Health Insurance? Health insurance is a financial tool that helps you pay for medical expenses such as doctor visits, hospital stays, prescriptions, and emergency care. In the U.S., having coverage isn’t just smart — it’s often legally required. Top Individual Health Insurance Plans in 2025 Blue Cross Blue Shield (BCBS): Widely accepted with competitive pricing and preventive care benefits. UnitedHealthcare: Best for telehealth and virtual care access. Kaiser Permanente: Integrated care system with strong customer satisfaction. Oscar Health: Tech-forward plans tailored to younger professionals and freelancers. Aetna CVS Health: Great pharmacy integration and nationwid...